Why it’s time to update your subscription management system to accommodate consumer trends
What should you do before changing your subscription management platform and what you need to consider when choosing?
Subscription
Paywall and subscription strategies for digital media, analyzed by experts at The Audiencers, the go-to community for publishing professionals.
122 posts
Where publishers should be heading in 2026: the HERO framework
How can publishers find our way back to being audience-centric in order to (amongst other things) win against AI?
How to stop subscription revenue leaks: technical and strategic solutions
Ali Mahmood shares how to build secure, trust-based subscription systems that protect revenue without alienating readers.
Your subscription forecast is broken, and maths isn’t the problem
A useful forecast isn’t about predicting the future with perfect accuracy, but understanding how your decisions today will shape your business tomorrow.
Subscription price increase: the 7 biggest mistakes to avoid
How do you increase revenues and retention whilst increasing the price of your subscription? We ask the pricing experts!
How DER SPIEGEL uses its engagement score: our key use cases
How DER SPIEGEL applies their engagement score, & why a one size fits all approach to a diverse audience is inefficient for sustainable revenue growth.
3,360 new subscribers in a month: Télérama’s new streaming guide product pays off
‘Watch more, search less’: with its Platforms guide, Télérama aims to transform streaming evenings into genuine cultural events.
Digital by design: How Irish News is growing from a strong print legacy
A solid tech stack, segmentation, funnel optimisation... Irish News' CTO and CMO share the secrets behind their impressive digital transformation.
Perfect your value proposition to convert more readers into subscribers
Our 2-step framework to clearly communicate why users should convert into a paying subscriber.
AI and the subscriber funnel: How 3 newsrooms are using AI to grow, engage and retain audiences
At The Audiencers' Festival, Aliya looks at how Aktuality, Il Messaggero & The Financial Times use AI to move readers through the funnel to subscription.