27 Jul 2023 Operations How La langue française increased registered user acquisition by 450% thanks to a “bittersweet” strategy Inspired by Semafor and The New York Times, this French publisher has put email collection and registration at the forefront of their strategy
07 Jun 2023 Operations How the fashion magazine ELLE is using a dynamic paywall and continuous optimization to improve conversion rates Discover how ELLE Magazine are successfully converting readers into subscribers
30 May 2023 Decisions The first-party data strategy to increase ARPU for digital publishers Practical implementations that move users through the funnel from anonymous, to newsletter subscriber, registered member, and finally to an engaged member who is ready to subscribe.
10 May 2023 Operations Comments, raffles & hiking: how Blick.ch has acquired over 600k registered users How the Swiss publisher has increased registration through a variety of acquisition channels to collect first-party data and increase engagement
01 May 2023 Decisions Publishers, let’s stop talking about advertising vs subscription, sustainability means advertising AND subscription Registration is a valuable strategy for diversification, combining subscription and advertising revenue models
12 Apr 2023 Decisions 2023, the year of the registration wall: how publishers can succeed in their registration strategy How can you better convert visitors into paying subscribers? Registration is an essential middle step
04 Jan 2023 Inspirations From community to reader revenue: lessons to learn from The Independent and Reach PLC Mark Zohar shares how community builds a valuable stepping stone between un-engaged users and subscribers.
05 Oct 2022 Inspirations Registration Walls: 18 benchmarks to better convert users into members Stuck for ideas on how to design the best registration wall? We’ve got you
08 Sep 2022 Decisions Registration walls: how brand publishers are turning content into business Collect first-party data, develop deeper relationships with users and increase revenue by integrating a registration wall into your brand’s content
