Audiencers Audiencers
  • Engagement
  • Registration
  • Paywalls
  • Subscription
  • Retention
  • Benchmarks
  • Stern+: How one of Germany’s biggest magazine brands rebuilt a subscription business from scratch
  • #85. Mediahuis’ essential subscription bundle
  • #84. Behind The Guardian’s $3.1M end-of-year campaign
  • #83. Le Monde in English is on track to become profitable in 2026
  • #82. How to lock in subscribers without holding them prisoner
  • Newsletter
  • Case studies
  • 2026 calendar
  • Festivals
  • Community
  • Job offers
  • Directory of Consultants
  • For Poool clients
WhatsApp Linkedin
WhatsApp Linkedin
Audiencers Audiencers
Audiencers Audiencers
  • Engagement
  • Registration
  • Paywalls
  • Subscription
  • Retention
  • Benchmarks
  • French
Audiencers Audiencers
  • Newsletter
  • Case studies
  • 2026 calendar
  • Festivals
  • Community
  • Job offers
  • Directory of Consultants
  • For Poool clients
Home Benchmarks
Offers & Pricing Offers & Pricing
  • Inspirations

The subscription pricing page we’ve all built at least once: episode 4

Why you should acquire with one simple offer and retain with many, especially when it comes to the subscription pricing page
byMaxime Moné
German news trends German news trends
  • Decisions

Navigating subscriptions in Germany: topics, formats and willingness to pay

In Germany, most readers do not pay for news, but this 2025 study shares a few strategies could change that.
byPia Carron
Why the best performers replaced the linear tunnel with an infinite cycle Why the best performers replaced the linear tunnel with an infinite cycle
  • Inspirations

Why the best subscription businesses don’t try to sell on day 1: episode 3

Figma, Miro, Calm, New York Times... they all have something in common. They focus on one goal at a time, and don't sell on day 1
byMaxime Moné
100 subscription businesses 100 subscription businesses
  • Inspirations

100 subscription business, 15 industries, 1 moodboard: episode 1

After subscribing to 100 businesses, Max shares trends, best practices and lessons on how to engage, convert & retain
byMaxime Moné
DONATION DONATION
  • Inspirations

Benchmarking donation and support models

Screenshots from leading donation-led publishers around the world to help you gain financial support for your work!
byMadeleine White
Newsletter benchmarks Newsletter benchmarks
  • Inspirations

Benchmark ideas to increase newsletter subscribers

Newsletters are a powerful engaging, habit-forming and loyalty-building tool - so how can you get more newsletter subscribers?
byMadeleine White
Subscription offer page Subscription offer page
  • Inspirations

Subscription offer page benchmarks

A collection of subscription offer pages to help you convince readers of your product, and better convert them into subscribers.
byMadeleine White
Cancellation benchmarks Cancellation benchmarks
  • Inspirations

Subscriber cancellation journey benchmarks

Tightening regulations might be making it easier for subscribers to cancel, but this doesn’t mean you can’t build…
byMadeleine White
onboarding benchmarks onboarding benchmarks
  • Inspirations

Subscriber onboarding journey benchmarks

Engage and retain subscribers from the moment they click pay with an on-site onboarding journey.
byMadeleine White
  • Inspirations

5 ideas of article formats where form follows function

How can we make text-heavy article formats more useful? Let's look at some examples of articles where form follows function.
byMadeleine White

Posts pagination

1 2 … 5
  • Topics
    • A/B testing
    • AI
    • ARPU
    • Bridge role
    • Churn
    • Conversion
    • Engagement
    • Games
    • Lifetime Value
    • Mobile app
    • Newsletter
  • Topics
    • Onboarding
    • Organization
    • Paywall
    • Pricing
    • Registration
    • Retention
    • Segmentation
    • Subscription
    • User Needs
    • Value proposition
    • Young readers
  • Benchmarks
    • 160+ paywall examples
    • 50+ Registration Walls Benchmark
    • Value proposition examples
    • Registration walls examples
    • A/B testing paywall benchmarks
    • Paywalls on mobile app examples
    • Black Friday paywalls examples
    • Spanish-language subscription models examples
    • Onboarding journeys examples
    • Unsubscription journeys examples
  • The Audiencers’ Events
    • The Audiencers’ Festival – Paris 2023
    • The Audiencers’ Festival – London 2023
    • The Audiencers’ Festival – Madrid 2024
    • The Audiencers’ Festival – New York 2024
    • The Audiencers’ Festival – Toronto 2024
    • The Audiencers’ Festival – London 2024
    • The Audiencers’ Festival – Paris 2024
    • The Audiencers Festival – London 2025
  • Our WhatsApp Community
    • English-speaking main group
    • English job board
    • English-speaking Poool Clients group
    • French-speaking main group
    • French job board
    • French-speaking Poool Clients group
Audiencers Audiencers
© 2025 The Audiencers
  • About us
  • Our Newsletter
  • Poool’s blog
  • Contact us
  • Legal notice
  • User policies
  • Cookie Policy
  • Privacy policy
  • Terms of Sale and Use
  • Subscribe to The Audiencers
WhatsApp Linkedin