12 Sep 2023 Inspirations Publishers: how to maximize reader engagement on mobile apps From customization and live feeds to onboarding and saving content for later, here are 6 publisher engagement techniques for apps
11 Sep 2023 Operations Playing the social media game: how publishers can learn and benefit from social Insights from Press Gazette’s future of media technology conference
28 Aug 2023 Inspirations Hyper-local news, via WhatsApp… The success of Pamplonews in Spain Shifting from passive news consumption to an interactive and personalized experience is what this publication, exclusively on WhatsApp, is all about
22 Aug 2023 Decisions How to turn passive followers into active community members Having social followers isn’t the same as a community. Neither is having a large audience. So, what can you do to go from a passive following to an active, engaged…
11 Jul 2023 Inspirations The CEO of beehiiv on audience engagement and scaling newsletter readership What should you look for in a newsletter platform? How should you price a newsletter? And what about the key metrics to track?
06 Jul 2023 Decisions The Social Media Manager role is dead, long live the Community Builder! With the declining engagement rates across social media platforms, communities are increasingly important, and with this, so is a Community Builder
10 May 2023 Operations Comments, raffles & hiking: how Blick.ch has acquired over 600k registered users How the Swiss publisher has increased registration through a variety of acquisition channels to collect first-party data and increase engagement
12 Apr 2023 Decisions 2023, the year of the registration wall: how publishers can succeed in their registration strategy How can you better convert visitors into paying subscribers? Registration is an essential middle step
07 Apr 2023 Decisions Ask the experts: what are the most valuable engagement metrics to measure in a subscription model? We asked industry experts about how to connect engagement to revenue and which KPIs publishers should track in a reader revenue model
23 Mar 2023 Operations Why recirculation should be one of your KPIs and how to increase it, with takeaways from The Independent The real-time metric that leads to higher engagement, loyalty and propensity to subscribe – all of which directly correlate with revenue
