Defining subscription pricing at Le Monde
Finding the right price for a subscription product requires a two-pronged approach: understanding the criteria that make it a “good price” (for readers and for you), and presenting it in the…
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Double conversion rate: how Jeune Afrique’s dynamic model better acquires subscribers
Jeune Afrique's dynamic paywall and subscription offers page adapts to user engagement & location, significantly increasing conversion rates.
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