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  • Operations

Paywall visibility rate: the essential KPI you should be tracking in your subscription strategy

Tracking and optimizing both premium content visibility and paywall visibility rate will help move users through the funnel towards subscribing in the future.
byMadeleine White
AI guide AI guide
  • Operations

Guide: Increase frequency of visits to better convert users into subscribers

Frequency of visits directly impacts revenues, so here's our guide to increasing this metric, with benchmark examples.
byMarion Wyss
  • Decisions

1 subscriber or 48,000 page views? The question that should be on every journalist’s mind and why metrics matter

Metrics matter when it comes to subscription models, and Neiman Lab outlines two that should be at the forefront of every journalist's mind.
byStéphane Desmichelle
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  • Inspirations

Newsletter Walls: How a French publisher is innovating to increase its subscriber base

This French print and digital news publisher has developed a unique engagement strategy involving newsletter inscriptions and registration walls to boost ARPU and de-anonymize audiences. 
byMadeleine White
Ricki Lyngsøe Ricki Lyngsøe
  • Inspirations

How Ekstra Bladet increases subscriber acquisition without interfering with ad revenue or compromising on page views

Discover how Denmark's largest media publishing company are using pop-ups to employ a diversified revenue model
byRicki Enghoff Lyngsøe
  • Operations

Free or Premium? The decision-making process for your articles in a freemium strategy.

The process for choosing whether an article should be free or blocked by a paywall in a premium subscription strategy
byMadeleine White
  • Decisions

How to build a subscription product from 0, with Quested Consulting

The reverse-pyramid, product-building steps to take, as recommended by expert consultant, Alastair Lewis
byMadeleine White
  • Operations

How to optimize subscription conversion rates on mobile

Whilst there's more traffic on mobile, there's significantly less conversions. Why is this? And how can you increase conversion rates on mobile?
byMadeleine White
  • Operations

The Essential Engagement KPIs for Optimizing Conversion Rates

Why engagement is important, the essential KPIs for tracking it, and how to turn this measurement into actions that will optimize conversion rates.
byMadeleine White
  • Operations

Engagement data & conversion strategies to increase revenue

Quantify user's loyalty journey, monetize conversion events and adapt user experiences to increase reader revenue
byMadeleine White

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