Benchmarking Digital Subscriptions: An improved framework based on subscriptions per 1,000 visits

Credit: Marco Grundt
Having started his career as Head of Subscriber Marketing of Financial Times Deutschland, Markus has since worked at Axel Springer's magazines, as CEO of a subscription marketing firm and with Axel Springer Vertriebsservice before founding his own business in 2013, pv digest, a paid for monthly information service on the reader revenue business in German.

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