News publishers can build trust: how The Conversation is focussing on providing more value to people
Trust in news is abysmal. So, how is The Conversation working towards being more valuable to users and building trust?
Case Studies
Case studies from digital publishing brands around the world to help you better engage, convert and retain your audiences in a reader revenue model.
166 posts
Deep dive into the Morning Brew newsletter
You probably already knew that Morning Brew is a newsletter superstar, growing to 4 million subscribers in six years. But what are their secrets?
How Ekstra Bladet increases subscriber acquisition without interfering with ad revenue or compromising on page views
Discover how Denmark's largest media publishing company are using pop-ups to employ a diversified revenue model
Welcome to the Jungle, from brand to publisher
Looking deeper at Welcome to the Jungle's brand publishing model through Guillermo Carreras-Candi, Head of Strategy, a great example of how to do this strategy right.
Developing a culture of experimentation at EBRA Media
How does France's biggest regional newspaper group prioritize testing for continuous optimization?
The New York Times dynamic paywall model, analyzed
Registration as a soft conversion step, developing numerous levers for value creation and not worrying too much about bypassing are just some of the strategies you can apply to your own digital model.