Subscription

Paywall and subscription strategies for digital media, analyzed by experts at The Audiencers, the go-to community for publishing professionals.

122 posts

From the brink of bankruptcy to digital transformation: the impressive story of Les Coops de l’info

Can you introduce the Les Coops de l’info group? Les Coops de l’info is a cooperative press group…

Craig Law, Product Marketing Manager at The Guardian, spoke at ACE's Subscriptions Seminar this November about the British…

Nearly 150 years after it first launched as a news publication, The Washington Post is one of the…

Our first panel session of The Audiencers' Festival didn't disappoint! Here's our key takeaways on bridge roles

What other brands are doing to attract young audiences, and how the publishing industry can achieve the same

Relevance, Reputation, Reach, Revenue and Resilience - the KPIs that are leading Ringier titles to a sustainable digital future

Does the paywall model impact conversion success? A study and a new formula for evaluating subscription success aims to answer this question

From LADbible group and Die Zeit, to The New York Times and The Mill, what did the experts have to share at WAN-IFRA's event?