Decisions 2023, the year of the registration wall: how publishers can succeed in their registration strategy How can you better convert visitors into paying subscribers? Registration is an essential middle step byMadeleine White
Decisions Ask the experts: what are the most valuable engagement metrics to measure in a subscription model? We asked industry experts about how to connect engagement to revenue and which KPIs publishers should track in a reader revenue model byMadeleine White
Decisions What is Brand Publishing: brands taking a page out of publishers’ books Increasingly more brands are turning to publishing - but why? What's in it for brands? How can you reap the same benefits? byMadeleine White
Inspirations Argentina’s biggest publisher bets on newsletters, and the characteristics that make it a success With a portfolio of 40 newsletters and registration strategy, Infobae can now build closer relationships with their readers byAgustina Heb
Operations Migrating 1.2 million articles to Arc XP: a look behind-the-scenes as l’Express changes CMS How did L'Express switch CMS tools without a trace? byMarion Wyss
Inspirations 4 things to learn from Süddeutsche Zeitung’s digital transformation Different offerings for different readers, multiple revenue pillars and other lessons from Süddeutsche Zeitung's digital subscription model. byLennart Schneider
Operations The Conversion Funnel Benchmark Report: compare your performance to 85 digital publishing brands How do your paywall KPIs compare to others in the market? Where in the funnel do you need to optimize performance? Poool's benchmark report reveals all. byMadeleine White
Decisions Audience research at The Atlantic: The questions that data can’t answer Exclusive interview with Gina Bulla, executive director of audience research at The Atlantic byMadeleine White
Decisions User needs 2.0: a plug-and-play model to be more valuable to audiences Dmitry Shishkin is back with an updated version of the user needs model to bring newsrooms closer to its audiences and deliver value byKhalil A. Cassimally
Decisions From Content Strategy to Growth: A 6-Step Plan for Local News Email Newsletters Maximize the value of newsletters with Andy's plan aimed at local publishers byAndy Griffiths