Case Studies

Case studies from digital publishing brands around the world to help you better engage, convert and retain your audiences in a reader revenue model.

177 posts

How DN leveraged gamification to attract a younger audience, and got almost 35,000 new registered users

“Maybe young readers won’t subscribe now, but by building engagement we’re starting to develop the lifetime value of…

By focusing on delivering a meaningful and relevant experience to our readers, DER SPIEGEL has built a loyal…

Nearly 150 years after it first launched as a news publication, The Washington Post is one of the…

Here are my human-first learnings of launching FT Edit, the Financial Times' app offering 8 in-depth articles a day.

Relevance, Reputation, Reach, Revenue and Resilience - the KPIs that are leading Ringier titles to a sustainable digital future

Shifting from passive news consumption to an interactive and personalized experience is what this publication, exclusively on WhatsApp, is all about

Inspired by Semafor and The New York Times, this French publisher has put email collection and registration at the forefront of their strategy

Chief Customer Officer Selma Stern shares her thoughts on the subscription business at Fortune Media

Higher engagement, retention rates, and an enhanced customer lifetime value (CLV)... how The Washington Post is onboarding their subscribers