Madeleine is Editor-in-Chief of The Audiencers and Head of International at Poool. Having worked with a variety of publishers from across the globe, Madeleine's developed a deep understanding of reader revenue, engagement and conversion strategies.
You're reading The Audiencers' newsletter #18, sent out on July 12th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
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OneLog is the joint login service for the Swiss Digital Alliance – the federation of the largest Swiss media companies and publishing houses. The single login enables publishers to offer…
You're reading The Audiencers' newsletter #16, sent out on June 14th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
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You're reading The Audiencers' newsletter #15, sent out on May 31st, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
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How Mediahuis implemented a propensity model to better convert users into subscribers, reducing manual effort, decreasing time-to-success and continuously optimizing performance
You're reading The Audiencers' newsletter #14, sent out on May 17th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
In The Audiencers' Newsletter…