Implementing User Needs Is Cultural Change
Lars K Jensen is a former journalist who has been working with digital development, analyses and journalism in…
The Audiencers’ Festival
The Audiencers’ Festival, the widely anticipated events from The Audiencers, the industry leading media and community for publishing pros.
31 posts
The Wall Street Journal: how to develop long term relationships with young audiences
The Audiencers' Festival at The New York Times Building on March 15th brought together 150 digital publishing professionals…
How Reuters and The New York Times use newsletters to drive loyalty, subscriptions, and revenue
Newsletters continue to be a valuable tool for cutting through the noise of shared online spaces and engaging…
From newsletters to predicting possible cancellation: tactics to reduce churn from The Audiencers’ Festival Madrid
This article is a translation of José's article on his blog, El Caos, with additional insights from speakers…
The Audiencers’ Festival, Madrid: 20th February 2024
Do you speak Spanish? ¿Hablas Español? This event is for you! Nos entusiasma anunciar nuestro evento, The Audiencers’…
#27. Does personalization come with risk?
You're reading The Audiencers' newsletter #27, sent out on November 29th, 2023. To receive future newsletters straight to…
How to make newsletters valuable in a reader revenue model – The Telegraph & The Edinburgh Guardian
Peter Houston interviews Maire, Head of Newsletters at The Telegraph & Michael, founder of The Edinburgh Guardian at The Audiencers' Festival 2023
#24. “You promised us a festival, you certainly delivered”
You're reading The Audiencers' newsletter #24, sent out on October 16th, 2023. To receive future newsletters straight to…
Bridge roles in practice: the models, strategies and structures for success
Our first panel session of The Audiencers' Festival didn't disappoint! Here's our key takeaways on bridge roles
The Audiencers’ Festival in Paris according to Marion: the ‘best ofs’ from our event
With 222 digital publishing professionals joining us for the day, and too many takeaways to fit into a single article, our very first festival in Paris didn't disappoint