The Audiencers' Festival | The Audiencers

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"Our products are better when informed by the people who use them" The Audiencers' Festival at The New York Times Building on March 15th brought together 150 digital publishing professionals…

ByMadeleine White

06

May 2024

Operations

Optimizing SEO with your paywall in mind: lessons from The Athletic

Shelby Blackley spoke at The Audiencers’ Festival on how to optimize SEO with your paywall in mind, including lessons from work at The Athletic.

ByMadeleine White

06

Apr 2024

Operations

Data, subscription and LTV: how Bloomberg and Reworld media are maximizing on the value of registration

Insights on data, subscription and LTV from The Audiencers’ Festival New York

ByMadeleine White

03

Apr 2024

Decisions

Implementing User Needs Is Cultural Change

Lars K Jensen is a former journalist who has been working with digital development, analyses and journalism in the media industry for several years. He's currently in charge of Audience,…

ByLars K Jensen

01

Apr 2024

Inspirations

The Wall Street Journal: how to develop long term relationships with young audiences

The Audiencers' Festival at The New York Times Building on March 15th brought together 150 digital publishing professionals to discuss everything from audience research to newsletters, engaging young audiences and…

ByMadeleine White

28

Mar 2024

Inspirations

How Reuters and The New York Times use newsletters to drive loyalty, subscriptions, and revenue

Newsletters continue to be a valuable tool for cutting through the noise of shared online spaces and engaging audiences in direct and meaningful ways. To learn from a couple of…

ByChartbeat

29

Feb 2024

Operations

From newsletters to predicting possible cancellation: tactics to reduce churn from The Audiencers’ Festival Madrid

This article is a translation of José's article on his blog, El Caos, with additional insights from speakers on the panel following the event. In the pursuit of increasing subscription revenue…

ByJosé M Sánchez Daze

08

Jan 2024

Operations

The Audiencers’ Festival, Madrid: 20th February 2024

Do you speak Spanish? ¿Hablas Español? This event is for you! Nos entusiasma anunciar nuestro evento, The Audiencers' Festival, en Madrid el 20 febrero. Una jornada de expertos. De profesionales, a…

ByMadeleine White

13

Dec 2023

Newsletter

#27. Does personalization come with risk?

You're reading The Audiencers' newsletter #27, sent out on November 29th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here. The Audiencers' World Tour…

ByMadeleine White

24

Nov 2023

Newsletter

#26. The Renaissance of WhatsApp & the launch of The Audiencers’ Community

You're reading The Audiencers' newsletter #26, sent out on November 15th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here. The Audiencers' Community is…

ByMadeleine White