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Use cases and strategies employed by digital publishers using Poool’s suite of tools for dynamically engaging, converting and retaining audiences.

37 posts

Darwin CX and Poool unite to build end-to-end subscription platform for publishers

Poool is proud to announce a definitive agreement with Darwin CX to provide publishers with a unified, end-to-end subscription platform.

After the peak in acquisitions during the Paris 2024 Olympic Games, L’Équipe identified four key moments to drive retention.

Oliver Kemp, TBIJ’s Audience Editor, shares insights on rolling out user needs at The Audiencers' Festival London 2025.

A solid tech stack, segmentation, funnel optimisation... Irish News' CTO and CMO share the secrets behind their impressive digital transformation.

How adapting the paywall to a reader's context with Poool has enabled the women's magazine ELLE to boost conversion rates.

Le Parisien has built a new on-site onboarding journey with with Poool, leading subscribers through 4 steps to optimize for retention

With 70% of revenue coming directly from reader support after just 3 years of existence, The Kyiv Independent's membership model is an inspiring one!

The days of one-size-fits-all paywalls are over! Dynamic models are essential for digital subscription success.

L'Équipe shares successful retention strategies for their special Paris Olympics reduced subscription offer.

L'Équipe and Les Echos-Le Parisien share retention and re-subscription strategies in 4 steps at The Audiencers' Festival Paris 2024.