The media industry’s 5 toxic obsessions: no.1 criticizing platforms
The greatest threat to media isn't AI, Google or the decline in social traffic. The real problem is us, and our inability to serve readers.
AI and technology
AI and technology for a successful reader revenue model, by The Audiencers, the go-to community for digital publishing professionals.
47 posts
IamExpat: Keeping users at the center when diversifying revenue
IamExpat shares how they're diversifying revenue through understanding their audience and continuously innovating to serve evolving needs.
Integrating AI into daily editorial workflows at Clarín
Alvaro shares how he worked with Clarin to apply AI in workflows, experimenting with new formats & designing practical solutions for daily use.
Smarter discussions thanks to AI-generated talking points at FT
How the FT worked to make commenting more visible and inviting with AI generated, thought-provoking questions.
Ask Birubala: Inside Newslaundry’s AI tool that frees up time and unlocks team growth
The AI-powered RAG by Newslaundry - an in-house expert, always ready with the right answer to simplify subscription support workflows.
AI and the subscriber funnel: How 3 newsrooms are using AI to grow, engage and retain audiences
At The Audiencers' Festival, Aliya looks at how Aktuality, Il Messaggero & The Financial Times use AI to move readers through the funnel to subscription.
Ask Nursing Times: Robin Booth on how they’re creating premium experiences with AI
Robin Booth, Managing Director at Nursing Times, cut through the noise with clarity and practical insight at The Audiencers' Festival.
Are machines our most valuable audience? How media can monetize AI agents
A deep dive into MCP and A2A, and how they could provide a new revenue stream for publishers
From Idea to Implementation: Lessons Learned from the First AI Integration Process in a Local Argentine Newsroom
How 0221, a digital media outlet based in La Plata, Argentina, implemented artificial intelligence to streamline news production, boost journalistic creativity, and strengthen audience engagement.
How Clarin is Redefining News Consumption with AI-Powered Audio
How Argentina’s largest news media organization embraced the shift in content consumption by integrating AI-powered Text-to-Speech, redefining how their audience interacts with the news