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Operations

Def. Supporting you in the everyday jobs and processes required for a successful digital strategy. We hope that these articles give you answers so that you leave knowing exactly what to do to solve your current challenges, impress your boss and achieve your business goals.

Oct 2022

Operations

15 essentials for a successful newsletter

Build a loyal community and monetize your content with a successful newsletter thanks to these 15 best practices

ByIsmael Nafria

Oct 2022

Operations

The hourglass technique: how to write for your paywall

Forget the inverted pyramid – the hourglass is your new best friend to successfully writing for paywalled content

ByEric Le Braz

Oct 2022

Operations

WAN-IFRA World News Media Congress 2022: 4 key takeaways

The attention recession, lack of trust in news, the challenges in building products & diversification – what did the experts have to say at WAN-IFRA?

ByMadeleine White

Oct 2022

Operations

Guide: Increase frequency of visits to better convert users into subscribers

Frequency of visits directly impacts revenues, so here’s our guide to increasing this metric, with benchmark examples.

ByMarion Wyss

Oct 2022

Operations

Subscription Conversions: Finding the balance between frustration and engagement

Too much frustration and a user leaves your site to find content elsewhere. Leave too much content open and you may well increase engagement but this won’t increase your revenues. So…

ByMadeleine White

Oct 2022

Operations

Is there an optimal article length? Our data on the relationship between word count and engagement

Chartbeat sought to find out how Average Engaged Time changes as word count increases and how editorial teams can use this data to optimize their content.