Inspirations News publishers can build trust: how The Conversation is focussing on providing more value to people Trust in news is abysmal. So, how is The Conversation working towards being more valuable to users and building trust? byKhalil A. Cassimally
Operations Guide: Increase frequency of visits to better convert users into subscribers Frequency of visits directly impacts revenues, so here's our guide to increasing this metric, with benchmark examples. byMarion Wyss
Inspirations Deep dive into the Morning Brew newsletter You probably already knew that Morning Brew is a newsletter superstar, growing to 4 million subscribers in six years. But what are their secrets? byAndy Griffiths
Operations Is there an optimal article length? Our data on the relationship between word count and engagement Chartbeat sought to find out how Average Engaged Time changes as word count increases and how editorial teams can use this data to optimize their content. byChartbeat
Inspirations Engagement strategy benchmarks for digital content producers What are some of the best publishers in the industry doing to increase engagement & revenues byMadeleine White
Operations The Essential Engagement KPIs for Optimizing Conversion Rates Why engagement is important, the essential KPIs for tracking it, and how to turn this measurement into actions that will optimize conversion rates. byMadeleine White
Operations Engagement data & conversion strategies to increase revenue Quantify user's loyalty journey, monetize conversion events and adapt user experiences to increase reader revenue byMadeleine White