Engagement | Page 9 of 10 | The Audiencers

This French print and digital news publisher has developed a unique engagement strategy involving newsletter inscriptions and registration walls to boost ARPU and de-anonymize audiences.

ByMadeleine White

12

Oct 2022

Inspirations

Deep dive into the Morning Brew newsletter

You probably already knew that Morning Brew is a newsletter superstar, growing to 4 million subscribers in six years. But what are their secrets?

ByAndy Griffiths

12

Oct 2022

Operations

Is there an optimal article length? Our data on the relationship between word count and engagement

Chartbeat sought to find out how Average Engaged Time changes as word count increases and how editorial teams can use this data to optimize their content.

ByChartbeat

11

Oct 2022

Operations

Free or Premium? The decision-making process for your articles in a freemium strategy.

The process for choosing whether an article should be free or blocked by a paywall in a premium subscription strategy

ByMadeleine White

02

Oct 2022

Decisions

How to build a subscription product from 0, with Quested Consulting

The reverse-pyramid, product-building steps to take, as recommended by expert consultant, Alastair Lewis

ByMadeleine White

01

Oct 2022

Operations

How to reduce paywall frustration

Conversion is all about balancing frustration & engagement – here’s 6 strategies to help you find this balance.

ByMadeleine White

24

Sep 2022

Inspirations

Engagement strategy benchmarks for digital content producers

What are some of the best publishers in the industry doing to increase engagement & revenues

ByMadeleine White

23

Sep 2022

Agora

What’s the best way to measure engagement?

Everyone defines and tracks engagement differently, so which is the best option? I've heard people mention RFV, returning visitors, page views...? And some others name engagement as loyalty instead - is there a difference?

ByThe Audiencers