The Conversion Funnel Benchmark Report Q3 2023
The quarterly study to provide digital publishers with the data, insights & expertise to optimize each step towards subscription.
Madeleine is Co-founder of The Audiencers and VP Marketing at Poool. Having worked with a variety of publishers from across the globe, Madeleine's developed a deep understanding of reader revenue, engagement and conversion strategies.
181 posts
Bridge roles in practice: the models, strategies and structures for success
Our first panel session of The Audiencers' Festival didn't disappoint! Here's our key takeaways on bridge roles
#23. brb just organizing a festival…
You're reading The Audiencers' newsletter #23, sent out on October 4th, 2023. To receive future newsletters straight to…
#22. Ask the experts: will a paywall damage your SEO?
You're reading The Audiencers' newsletter #22, sent out on September 20th, 2023. To receive future newsletters straight to…
How publishers can grow with the youth: takeaways from the Valuable Young Audiences report
What other brands are doing to attract young audiences, and how the publishing industry can achieve the same
The 5 Rs of digital transformation: how Ringier is shaping the long-term success of its media titles
Relevance, Reputation, Reach, Revenue and Resilience - the KPIs that are leading Ringier titles to a sustainable digital future
Publishers: how to maximize reader engagement on mobile apps
From customization and live feeds to onboarding and saving content for later, here are 6 publisher engagement techniques for apps
Ask the experts: paywalls, subscription and SEO
What's the impact of different paywall models on SEO? How can you reduce the risk of subscription on search performance? Our experts have the answers!
Playing the social media game: how publishers can learn and benefit from social
Insights from Press Gazette's future of media technology conference
#21. Introducing, the double-edged wall
You're reading The Audiencers' newsletter #21, sent out on September 6th, 2023. To receive future newsletters straight to…