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Mediahuis essential subscription Mediahuis essential subscription
  • Decisions

The essential subscription: how Mediahuis is bundling beyond journalism

How Mediahuis is bundling hiking apps, e-books and masterclasses alongside its journalism, from Group B2C Strategy Director
byJohn Rahim
16 March, 2026
Hamburg Festival Hamburg Festival
  • Inspirations

The Audiencers’ Festival Hamburg 2026: presentation slides

byMadeleine White
12 March, 2026
The Kyiv Independent The Kyiv Independent
  • Inspirations

How The Kyiv Independent is growing membership through relationship-building

byMadeleine White
11 March, 2026
NTM young subscription NTM young subscription
  • Inspirations

Winning the young ones: how NTM grew its under-25 subscriber base by 500%

byMadeleine White
10 March, 2026
Poool x Darwin Poool x Darwin
  • Decisions

Darwin CX and Poool unite to build end-to-end subscription platform for publishers

byMadeleine White
4 March, 2026
The Guardian The Guardian
  • Inspirations

Behind The Guardian’s record-breaking US End of Year campaign

byMadeleine White
28 February, 2026
paywalls and SEO in the AI era paywalls and SEO in the AI era
  • Decisions

Paywalls & SEO in the AI era

byMarion Wyss
26 February, 2026
Paywalls - The 6 levels of sophistication we identified Paywalls - The 6 levels of sophistication we identified
  • Operations

What’s free, what’s paid, and why it’s really an engagement trade-off: episode 2

byMaxime Moné
26 February, 2026
Forum communications Forum communications

Minor tweaks make all the difference: lessons on breaking the subscription plateau from Forum Communications

byMadeleine White
100 subscription businesses 100 subscription businesses

100 subscription business, 15 industries, 1 moodboard: episode 1

byMaxime Moné

Building resilience with registration

byMadeleine White
le Monde in English le Monde in English
  • Inspirations

Profitable by 2026: the business logic behind Le Monde in English

byDavid Carzon
10 February, 2026
  • Decisions

Beyond the feed: mastering the 7 modes of next gen news engagement

byMadeleine White
2 February, 2026
  • Operations

Improve how you communicate with colleagues: an AI method tested by researchers

byKhalil A. Cassimally
29 January, 2026
WAN-IFRA trends outlook WAN-IFRA trends outlook
  • Decisions

The state of play: What WAN-IFRA’s Trends Outlook 2026 says for your subscription model

What does WAN-IFRA's latest report tell us about reader revenue, and what should you do about it?
byMadeleine White
26 January, 2026
DONATION DONATION
  • Inspirations

Benchmarking donation and support models

byMadeleine White
22 January, 2026
The Mill Media The Mill Media
  • Decisions

The Mill Media’s Simple Bet: Readers Pay for Quality

byJohn Rahim
21 January, 2026
  • Operations

How to build a referral program that drives subscription growth

byLennart Schneider
20 January, 2026
  • Inspirations

Benchmark ideas to increase newsletter subscribers

byMadeleine White
15 January, 2026
Subscription offer page Subscription offer page
  • Inspirations

Subscription offer page benchmarks

byMadeleine White
15 January, 2026
Cancellation benchmarks Cancellation benchmarks
  • Inspirations

Subscriber cancellation journey benchmarks

byMadeleine White
onboarding benchmarks onboarding benchmarks
  • Inspirations

Subscriber onboarding journey benchmarks

byMadeleine White
Alignment Alignment
  • Decisions

Alignment as an extreme sport: 5 things effective subscriptions leaders do

bySelma Stern
Leveraging editorial products for growth at Republik Leveraging editorial products for growth at Republik
  • Inspirations

Leveraging editorial products for growth at Republik

byMadeleine White
Events calendar Events calendar
  • Inspirations

Your media industry event calendar for 2026

Open your calendar tab because you're about to book a whole load of media events for the next year!
byMadeleine White
12 December, 2025
7 ways to harness data culture 7 ways to harness data culture
  • Operations

7 ways media can build a practical, empowering data culture

byKhalil A. Cassimally
12 December, 2025
Netflix financial engineering Netflix financial engineering
  • Decisions

Subscription Lock-In: Deconstructing Netflix’s “Stranger Things” Strategy

byDavide Liverino
12 December, 2025
Subscription management Subscription management
  • Decisions

Why it’s time to update your subscription management system to accommodate consumer trends

byMorten Jørgensen Stald
11 December, 2025
Condé Nast funnel Condé Nast funnel
  • Inspirations

When is a subscriber more than a subscriber? How Condé Nast is evolving its audience strategy with membership

byMadeleine White
8 December, 2025
Hero Framework, The Audiencers Hero Framework, The Audiencers
  • Decisions

Where publishers should be heading in 2026: the HERO framework

byMadeleine White
3 December, 2025
  • Inspirations

The power of puzzles: How The New Yorker approached a games paywall

byLindsay Ederheimer
Wirecutter for you Wirecutter for you
  • Operations

How NYT Wirecutter shipped a personalized newsletter in 4 weeks

byAnil Chitrapu
Nat Geo Kids Cancellation Nat Geo Kids Cancellation
  • Inspirations

Easy cancellation is the new retention strategy: How Nat Geo Kids uses transparency to win beyond save rates

byMadeleine White
Washington Post AI Washington Post AI
  • Inspirations

The Washington Post: how and why we built “Ask The Post AI”

byJason Langsner

Top Articles

  • Decisions

The media industry’s 5 toxic obsessions: no.2 refusing to interact with audiences

byMarion Wyss
  • Inspirations

5 ideas of article formats where form follows function

byMadeleine White
  • Operations

How to stop subscription revenue leaks: technical and strategic solutions

byAli Mahmood
  • Decisions

Funding public interest: 8 common misconceptions about donations, debunked

byMarine Doux
  • Decisions

Your subscription forecast is broken, and maths isn’t the problem

byDavide Liverino
  • Decisions

The homepage isn’t dead, it just stopped being a page

byHeiko Scherer
  • Operations

Subscription price increase: the 7 biggest mistakes to avoid

byLennart Schneider
  • Inspirations

Launching a weekday audio news briefing with AI at CT Insider

byMadeleine White
  • Inspirations

Build or buy: The technology decision that defines modern newsrooms

byAli Mahmood
  • Inspirations

How DER SPIEGEL uses its engagement score: our key use cases 

byAlexander Held
  • Inspirations

The Economist’s Substack experiment: building a newsletter product off-platform

byMadeleine White
7 October, 2025
  • Decisions

unfolded.news – rethinking the content architecture of news websites

byFabio Venneri
1 October, 2025
  • Decisions

The hidden cost of discount addiction: why 50% off promotions are killing your subscription revenue

bySuchit Patel
29 September, 2025
  • Decisions

The media industry’s 5 toxic obsessions: no.1 criticizing platforms

byMax Leroy
28 September, 2025
  • Operations

L’Équipe: 12 projects to retain subscribers following the Paris Olympics

byMarion Wyss
27 September, 2025
  • Operations

The Telegraph: retaining subscribers with a killer mobile strategy

byMarion Wyss
26 September, 2025
Telerama - Comment le magazine culturel a construit, marketé et monétisé son nouveau guide “Plateformes” Telerama - Comment le magazine culturel a construit, marketé et monétisé son nouveau guide “Plateformes”
  • Operations

3,360 new subscribers in a month: Télérama’s new streaming guide product pays off

‘Watch more, search less’: with its Platforms guide, Télérama aims to transform streaming evenings into genuine cultural events.
byMarion Wyss
26 September, 2025
The Audiencers' Festival London Panos The Audiencers' Festival London Panos
  • Inspirations

IamExpat: Keeping users at the center when diversifying revenue

byMadeleine White
25 September, 2025
User needs at The Bureau of Investigative Journalism User needs at The Bureau of Investigative Journalism
  • Inspirations

Doing User Needs right: The Bureau of Investigative Journalism share their secrets

byKhalil A. Cassimally
22 September, 2025
Duolingo retention strategy Duolingo retention strategy
  • Inspirations

Subscription models live off habits: lessons from Duolingo’s retention success

byLennart Schneider
17 September, 2025
  • Decisions

Digital by design: How Irish News is growing from a strong print legacy

byMadeleine White
12 September, 2025
  • Decisions

Balancing acquisition and retention: lessons from pv digest’s Markus Schöberl

byMadeleine White
11 September, 2025
  • Operations

Developing the middle of the funnel: how to turn fly-bys into loyal readers

byMadeleine White
8 September, 2025
  • Decisions

What your paywall says about your product (and why it matters)

byHeiko Scherer
4 September, 2025
  • Operations

Why 80% of our homepage is now personalized — and how that’s changing everything

byDaniel Geiger
2 September, 2025
  • Operations

Integrating AI into daily editorial workflows at Clarín

byAlvaro Liuzzi
26 August, 2025
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