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Overheard this week

""Remain curious and understand what success means to your colleagues. Talk with them as they were your users, find out what motivates them etc."

Not to miss

A whistle stop tour of the wondrous world of Lifetime Value

LTV helps companies understand the medium and long-term effects of their actions, and steer their digital subscription business model.

Pins, commenting and seamless login: Graham media, CBC and Toronto Star share registration success stories

The Audiencers’ Festival Toronto was one to remember - held in the legendary El Mocambo, where the likes of The Rolling Stones and Billy Idol have performed, the energy from…

Implementing User Needs Is Cultural Change

Lars K Jensen is a former journalist who has been working with digital development, analyses and journalism in the media industry for several years. He's currently in charge of Audience,…

Dive deeper

Lennart’s road trip: 6 learnings from German subscription businesses

Figma, ZEIT, Babbel, Table.Briefings, Fortune and The Pioneer... The Subscribe Now tour, in partnership with Deutsche Fachpresse this March, meant visiting a variety of international subscription businesses around Berlin, learning…

Don’t feel like subscribing? 12 examples of alternatives to increase ARPU

I'm guessing that you're a fan of subscriptions, otherwise you're in the wrong place. But, unfortunately, not all of our users and readers are as enthusiastic about this model. Some are…

Advertising, philanthropy, and user engagement: How the non-profit La Presse generated $13 million net assets in 2023

Montreal-based La Presse is a unique news organization. Long-time property of the Desmarais family, the legacy daily, which famously ditched its print edition for an iPad-only app in 2015, became…

How registration has become the cornerstone of Réussir group’s subscription strategy

Réussir is a B2B press group whose business model, like so many others, was traditionally based on print advertising. Of course, digital ambitions began to emerge in the early 2000s,…