Collect first-party data, develop deeper relationships with users and increase revenue by integrating a registration wall into your brand’s content
Our 2-step framework to clearly communicate why users should convert into a paying subscriber.
Why engagement is important, the essential KPIs for tracking it, and how to turn this measurement into actions that will optimize conversion rates.
Registration as a soft conversion step, developing numerous levers for value creation and not worrying too much about bypassing are just some of the strategies you can apply to your…
3 examples of A/B testing – what you can test, what you should define before a test and what can you learn from these examples to apply to your own…
Instead of trying to find the ‘best paywall model’, look at your audience, segment them into engagement groups and present each group with an adapted journey that’s most likely to…
Quantify user’s loyalty journey, monetize conversion events and adapt user experiences to increase reader revenue
Discover benchmark examples of digital publishers A/B testing their paywall to optimize click-through and conversion rates