Decisions Ask the experts: paywalls, subscription and SEO What's the impact of different paywall models on SEO? How can you reduce the risk of subscription on search performance? Our experts have the answers!
Inspirations Benchmarking digital publisher’s paywall on app Given that traffic on mobiles is significantly higher than on desktop (78.2% according to research), apps play an…
Decisions Why news subscriptions feel like a burden to young people Why young people don't pay for subscription-based news
Inspirations Hyper-local news, via WhatsApp… The success of Pamplonews in Spain Shifting from passive news consumption to an interactive and personalized experience is what this publication, exclusively on WhatsApp, is all about
Newsletter #20. Can your subscribers cancel in 3 clicks? You’re reading The Audiencers’ newsletter #20, sent out on August 23rd, 2023. To receive future newsletters straight to…
Inspirations 4 things to learn from Fortune: diverse teams, bridge roles, economic metrics & paywalls that adapt to the reader Chief Customer Officer Selma Stern shares her thoughts on the subscription business at Fortune Media
Inspirations Unlocking Customer Lifetime Value: The Power of Personalized Subscriber Onboarding at The Washington Post Higher engagement, retention rates, and an enhanced customer lifetime value (CLV)... how The Washington Post is onboarding their subscribers
Inspirations The CEO of beehiiv on audience engagement and scaling newsletter readership What should you look for in a newsletter platform? How should you price a newsletter? And what about the key metrics to track?
Decisions The Conversion Funnel Benchmark Report Q2 2023 An exclusive report for Poool clients providing the data, insights and expertise to better convert readers into subscribers
Operations How the fashion magazine ELLE is using a dynamic paywall and continuous optimization to improve conversion rates Discover how ELLE Magazine are successfully converting readers into subscribers