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Le Parisien onboarding Le Parisien onboarding
  • Collections

35 ways to grow your newsletter list

The newsletter man himself, Dan Oshinsky, founder of Inbox Collective, spoke at The Audiencers' Workshop in New York sharing 35 recommendations to grow your newsletter list.
byMadeleine White
  • Collections

The publisher’s practical guide to success with gamification

8 essentials for success in gamification, how to use this format to increase revenue, tying content to games and marketing games.
byAlex Lehner
  • Inspirations

Morning Crunch: lessons on acquiring and engaging young audiences from the newsletter-only German media start up

Morning Crunch is a newsletter-only media brand aimed at helping younger audiences to get informed on a topic…
byMadeleine White
  • Operations

Meta’s news ban on Canada – a chance to strengthen Radio-Canada

Written by Christophe Cluzel and Catherine Léger from Radio-Canada. Christophe, Radio-Canada’s Senior Director of Marketing Strategies, guides the…
byRadio-Canada Team
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Newsletter landing page: 9 essentials for a successful acquisition strategy

I’ve subscribed to over 2,000 newsletters over the last few years. Most of them had terrible landing pages,…
byLennart Schneider
  • Inspirations

Innovating with AI, the impressive work of Aftonbladet

When it comes to innovating with AI in the newsroom, Schibsted, a media group based in Oslo, shows…
byAnabelle Nicoud
The Audiencers' Festival New York The Audiencers' Festival New York
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The Atlantic: bringing more value to readers and subscribers through our mobile app

“Our products are better when informed by the people who use them“ The Audiencers' Festival at The New…
byMadeleine White
The Audiencers' Festival London 2024 The Audiencers' Festival London 2024
  • Operations

Developing community beyond commenting, with The Telegraph and The Times

Reader-led journalism, live Q&As, polls... how British publishers are developing subscriber engagement through community
byMadeleine White
  • Operations

Stand out with an onboarding pack: How The Economist increased new subscriber engagement by 3.5%

The context Educating subscribers about their entitlements is critical for successful onboarding. One effective method is to send…
byTsering Lock
AI editorial AI editorial
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Bringing AI to a 400 year old media group

Thomas Schultz-Homberg, CEO of Kölner Stadt-Anzeiger Medien group, shares how AI helps their editorial and business strategies
byAnabelle Nicoud

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