Engagement | Page 5 of 10 | The Audiencers

Skip to content Skip to sidebar Skip to footer

04

Lock-in effects: How to make your subscription irreplaceable

9 types of lock-in effects with real world examples to better retain your subscribers

ByLennart Schneider

03

How publishers can grow with the youth: takeaways from the Valuable Young Audiences report

What other brands are doing to attract young audiences, and how the publishing industry can achieve the same

ByMadeleine White

25

100k downloads later — 8 things I learnt from launching FT Edit

Here are my human-first learnings of launching FT Edit, the Financial Times’ app offering 8 in-depth articles a day.

ByDilyana Evtimova

20

The 5 Rs of digital transformation: how Ringier is shaping the long-term success of its media titles

Relevance, Reputation, Reach, Revenue and Resilience – the KPIs that are leading Ringier titles to a sustainable digital future

ByMadeleine White

12

Publishers: how to maximize reader engagement on mobile apps

From customization and live feeds to onboarding and saving content for later, here are 6 publisher engagement techniques for apps

ByMadeleine White

11

Playing the social media game: how publishers can learn and benefit from social

Insights from Press Gazette’s future of media technology conference

ByMadeleine White

04

Benchmarking digital publisher’s paywall on app

Given that traffic on mobiles is significantly higher than on desktop (78.2% according to research), apps play an important role in publisher's digital strategy. However, when it comes to reader…

ByMadeleine White

28

Hyper-local news, via WhatsApp… The success of Pamplonews in Spain

Shifting from passive news consumption to an interactive and personalized experience is what this publication, exclusively on WhatsApp, is all about

ByMadeleine White

24

4 things to learn from Fortune: diverse teams, bridge roles, economic metrics & paywalls that adapt to the reader

Chief Customer Officer Selma Stern shares her thoughts on the subscription business at Fortune Media

ByLennart Schneider

18

Unlocking Customer Lifetime Value: The Power of Personalized Subscriber Onboarding at The Washington Post

Higher engagement, retention rates, and an enhanced customer lifetime value (CLV)… how The Washington Post is onboarding their subscribers

The community for medias pros