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A Practical Guide to Product Strategy Execution A Practical Guide to Product Strategy Execution
  • Decisions

Ask the experts: what are the most valuable engagement metrics to measure in a subscription model?

We asked industry experts about how to connect engagement to revenue and which KPIs publishers should track in a reader revenue model
byMadeleine White
Engagement and ARPU Engagement and ARPU
  • Decisions

The concept of Engagement Economics: connecting engagement to commercial outcomes

How can you put engagement into increasing ARPU throughout the funnel towards recurring, premium subscribers?
byLaura Graham
  • Decisions

Ask the experts: how can you make newsletters valuable in a reader revenue model?

Newsletter best practices from industry experts to ensure your newsletter supports your reader revenue strategy
byMadeleine White
  • Operations

Publishers: 10 ways to combat subscription churn

Retention is at least as important (if not more) than acquisition - so how do you increase subscriber retention rate?
byJean-Michel De Marchi
dynamic hard paywall dynamic hard paywall
  • Decisions

Why people don’t pay for news: findings from a study and lessons for publishers

Price, access to free content, commitment & technical issues were the 4 qualitative reasons why people don't pay for news
byMadeleine White
  • Decisions

Why retention is more important than acquisition

Retention costs less than acquisition and brings in more revenue... it's a no brainer!
byStéphane Desmichelle

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