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  • Operations

Understanding subscriber loyalty and churn risk: inside Hearst US’ innovative scoring system

Discover how Hearst US revolutionized customer engagement with a groundbreaking 75-variable subscriber scoring system.
byMarion Wyss
AI editorial AI editorial
  • Inspirations

Bringing AI to a 400 year old media group

Thomas Schultz-Homberg, CEO of Kölner Stadt-Anzeiger Medien group, shares how AI helps their editorial and business strategies
byAnabelle Nicoud
Le monde audio article Le monde audio article
  • Inspirations

Listening to articles: How Le Monde uses a synthetic voice to better engage audiences

Listening to articles rather than reading them, because we’re in the car, our hands are busy cooking or…
byMarion Wyss
  • Inspirations

WhatsApp, election chatbot, Google AI overviews… 10 inspiring cases from WAN-IFRA World Congress

Takeaways from WAN-IFRA's 2024 World Congress, with Reach Plc, Financial Times, The Daily Maverick and Conde Nast
byMadeleine White
  • Inspirations

AI in the newsroom: 5 use cases to leverage AI in your operations

Leaders in Europe and North America, including Hearst, Gannet, Newsquest and L'Équipe, share how they're using AI to increase engagement.
byAnabelle Nicoud
Peak subscriptions Peak subscriptions
  • Inspirations

Don’t feel like subscribing? 12 examples of alternatives to increase ARPU

I'm guessing that you're a fan of subscriptions, otherwise you're in the wrong place. But, unfortunately, not all…
byLennart Schneider
  • Operations

Advertising, philanthropy, and user engagement: How the non-profit La Presse generated $13 million net assets in 2023

Discover how the Canadian non-profit media, La Presse, generated 13M net assets in 2023 with a diverse revenue model & user engagement.
byAnabelle Nicoud
  • Decisions

The Risk of Personalization: do people want and trust it?

My name is Lars K Jensen, and I am a former journalist who has been working with digital development,…
byLars K Jensen
pugpig retention pugpig retention
  • Decisions

Retention economics: from churn management to relationship management

This is a summary of the recently published Retention Economics report, collaboratively written by Kevin Anderson, Consulting Director…
byKevin Anderson
  • Operations

Lock-in effects: How to make your subscription irreplaceable

9 types of lock-in effects with real world examples to better retain your subscribers
byLennart Schneider

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