Gen AI and the ‘deconstruction’ of the media value chain
"Generative AI is altering the very heart of the publishing industry: the creation of content, which means that…
Innovating with AI, the impressive work of Aftonbladet
When it comes to innovating with AI in the newsroom, Schibsted, a media group based in Oslo, shows…
Understanding subscriber loyalty and churn risk: inside Hearst US’ innovative scoring system
Discover how Hearst US revolutionized customer engagement with a groundbreaking 75-variable subscriber scoring system.
Bringing AI to a 400 year old media group
Thomas Schultz-Homberg, CEO of Kölner Stadt-Anzeiger Medien group, shares how AI helps their editorial and business strategies
Listening to articles: How Le Monde uses a synthetic voice to better engage audiences
Listening to articles rather than reading them, because we’re in the car, our hands are busy cooking or…
WhatsApp, election chatbot, Google AI overviews… 10 inspiring cases from WAN-IFRA World Congress
Takeaways from WAN-IFRA's 2024 World Congress, with Reach Plc, Financial Times, The Daily Maverick and Conde Nast
AI in the newsroom: 5 use cases to leverage AI in your operations
Leaders in Europe and North America, including Hearst, Gannet, Newsquest and L'Équipe, share how they're using AI to increase engagement.
Don’t feel like subscribing? 12 examples of alternatives to increase ARPU
I'm guessing that you're a fan of subscriptions, otherwise you're in the wrong place. But, unfortunately, not all…
Advertising, philanthropy, and user engagement: How the non-profit La Presse generated $13 million net assets in 2023
Discover how the Canadian non-profit media, La Presse, generated 13M net assets in 2023 with a diverse revenue model & user engagement.
The Risk of Personalization: do people want and trust it?
My name is Lars K Jensen, and I am a former journalist who has been working with digital development,…