WhatsApp, election chatbot, Google AI overviews… 10 inspiring cases from WAN-IFRA World Congress

WAN-IFRA's annual World News Media Conference is always an exciting week, and this year's event in Copenhagen definitely didn't disappoint. Insightful conferences, networking with industry friends, old and new, and all in beautiful locations around the city. 

Whilst it's tough to sum up 3 days of content into a single article, here are 10 use cases that stuck in my mind in particular.

P.s. all photos were taken by me. And let's just say I don't have a future career in photography. So please excuse the quality!

Financial Times

When asked about how they share insights across teams, Graham MacFayden, Consumer Marketing Director, mentioned about how they’ve established interest groups to meet and discuss non-professional topics, similar to university societies.

The goal is to create spaces for people to connect over non-work topics, facilitating cross-functional discussions in the work place.