Publishers | Page 5 of 13 | The Audiencers

The Audiencers’ Festival in Paris according to Marion: the ‘best ofs’ from our event

With 222 digital publishing professionals joining us for the day, and too many takeaways to fit into a single article, our very first festival in Paris didn’t disappoint

ByMarion Wyss

25

100k downloads later — 8 things I learnt from launching FT Edit

Here are my human-first learnings of launching FT Edit, the Financial Times’ app offering 8 in-depth articles a day.

ByDilyana Evtimova

20

Decisions

The 5 Rs of digital transformation: how Ringier is shaping the long-term success of its media titles

Relevance, Reputation, Reach, Revenue and Resilience – the KPIs that are leading Ringier titles to a sustainable digital future

12

Publishers: how to maximize reader engagement on mobile apps

From customization and live feeds to onboarding and saving content for later, here are 6 publisher engagement techniques for apps

07

Decisions

3 clicks to cancel: the new legislations that are forcing publishers to rethink their subscriber unsubscription journey

French regulators have recently announced a new click-to-cancel law – what does this mean for publishers?

04

Benchmarking digital publisher’s paywall on app

Given that traffic on mobiles is significantly higher than on desktop (78.2% according to research), apps play an important role in publisher's digital strategy. However, when it comes to reader…

28

Aug 2023