Inspiration on how to make your hard paywall dynamic
The days of one-size-fits-all paywalls are over! Dynamic models are essential for digital subscription success.
Defining subscription pricing at Le Monde
Finding the right price for a subscription product requires a two-pronged approach: understanding the criteria that make it…
Testing, hard paywalls and editorial buy-in: Foreign Policy’s take on the free vs premium question
We chat to Corinne Osnos, VP Subscriptions at FP on the decision-making behind their paywall model and how editorial plays a role in this.
The 10 commandments of subscriber acquisition and digital reader revenue models
From identifying user needs and adapting formats, to finding the right price and retention, digital publishing professionals shared their tips on audience acquisition and monetization.
Planning Your Subscriptions for 2025
Are you currently planning your subscriptions for 2025 – or have you already completed this process? Do you…
Double conversion rate: how Jeune Afrique’s dynamic model better acquires subscribers
Jeune Afrique's dynamic paywall and subscription offers page adapts to user engagement & location, significantly increasing conversion rates.
The concept of peak subscriptions is not a problem with readers
The topic of subscription ceilings, or peak subscriptions, has come up a lot in conversation recently, but after…
How do you decide which article is free or premium?
In partnership with Atlas, the recurring revenues growth consultancy, The Audiencers recently ran a survey to find out…
The essentials for a successful subscription landing page
The ultimate benchmark miro board and tick list to build a successful subscription landing page.
How to evaluate the success of your subscription model (before optimizing)
Establish a 360 view of your digital subscription model, understanding position in the market and on the journey to digital transformation.