Organized by German press agency dpa and consultancy firm Highberg, the DRIVE (Digital Revenue Initiative) project was launched in 2020 to support publishers in digital transformation with reader revenue models…
The newsletter man himself, Dan Oshinsky, founder of Inbox Collective, spoke at The Audiencers' Workshop in New York in March 2024 on how to grow your newsletter list. With 35…
This article works through Poool's Conversion Funnel Framework, a set of KPIs that publishers can track in their Dashboard and use to optimize conversion rates. Each quarter, the Poool team…
Maddyness is the go-to magazine for entrepreneurs and innovators. Founded in France and now with a UK edition, Maddyness aims to open a window on the future of companies, and…
If you're in the media business, likelihood is you already know what a paywall is. It blocks content and asks a reader to pay to subscribe in order to gain…
76% of consumers say they’re more likely to subscribe if a free trial is offered. Over the past 2-3 years, news media subscription leaders like the NYT and Die Zeit…
