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Home Inspirations Page 5
  • Inspirations

Innovating with AI, the impressive work of Aftonbladet

When it comes to innovating with AI in the newsroom, Schibsted, a media group based in Oslo, shows…
byAnabelle Nicoud
The Audiencers' Festival New York The Audiencers' Festival New York
  • Inspirations

The Atlantic: bringing more value to readers and subscribers through our mobile app

“Our products are better when informed by the people who use them“ The Audiencers' Festival at The New…
byMadeleine White
The Audiencers' Festival London The Audiencers' Festival London
  • Inspirations

Dynamic paywall testing: how FAZ is working to reach 300,000 digital subscribers by 2025

Donika Lilova, Head of Paid Content and Deputy Chief Subscription, shares how they're testing their paywall to increase subscriber growth
byDonika Lilova
  • Inspirations

Elections, Euros, Olympics: engaging and converting audiences during big events

Community building, dedicated value propositions, promotional subscription offers... how are publishers increasing reader revenue during big events?
byMadeleine White
  • Inspirations

The Guardian: reader revenue growth & proposition development

For our second event in London, The Audiencers’ Festival on June 21st dived into the digital reader revenue…
byMadeleine White
  • Inspirations

NZZ: How do you inspire people in the first 100 days?

100 days. During this time, you have to convince new users that your subscription is worthwhile for them.…
byLennart Schneider
AI editorial AI editorial
  • Inspirations

Bringing AI to a 400 year old media group

Thomas Schultz-Homberg, CEO of Kölner Stadt-Anzeiger Medien group, shares how AI helps their editorial and business strategies
byAnabelle Nicoud
Le monde audio article Le monde audio article
  • Inspirations

Listening to articles: How Le Monde uses a synthetic voice to better engage audiences

Écouter des articles plutôt que les lire, parce que nous sommes en voiture, les mains prises à la…
byMarion Wyss
  • Inspirations

WhatsApp, election chatbot, Google AI overviews… 10 inspiring cases from WAN-IFRA World Congress

Takeaways from WAN-IFRA's 2024 World Congress, with Reach Plc, Financial Times, The Daily Maverick and Conde Nast
byMadeleine White
  • Inspirations

Dopamine & the Hook model: how The New York Times harnesses the power of games

Julien Ancel is the founder of Anthm, a gaming platform designed for media organizations wanting to adopt the…
byJulien Ancel

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