Decisions The New York Times is becoming subscription infrastructure for other publishers What FIPP's latest data reveals about who is winning the subscription race, and why (with NYT providing the infastructure) byJohn Rahim
Inspirations Steal this strategy: 4 membership models succeeding for publishers (and how to learn from them) How The Guardian, The Kyiv Independent, Condé Nast and Daily Maverick are doing membership strategy right byMadeleine White
Decisions Amedia ignored older subscribers to attract younger ones An editorial team becomes an expert in satisfying the audience that shapes its metrics. Amedia understood this. byMadeleine White
Operations Stern+: How one of Germany’s biggest magazine brands rebuilt a subscription business from scratch Johannes Vogel, Chief Product & Revenue Officer at stern, explains how the team rebuilt the digital operation of three major German brands around reader revenue, and why the hardest problem had nothing to do with technology. byJohn Rahim
Inspirations The subscription pricing page we’ve all built at least once: episode 4 Why you should acquire with one simple offer and retain with many, especially when it comes to the subscription pricing page byMaxime Moné
Inspirations Owning the community and gamifying loyalty: Inside Milenio’s engagement strategies Conversational tools, gamified loyalty... Milenio shows how to cultivate a highly engaged community byMadeleine White
Decisions Navigating subscriptions in Germany: topics, formats and willingness to pay In Germany, most readers do not pay for news, but this 2025 study shares a few strategies could change that. byPia Carron
Inspirations Why the best subscription businesses don’t try to sell on day 1: episode 3 Figma, Miro, Calm, New York Times... they all have something in common. They focus on one goal at a time, and don't sell on day 1 byMaxime Moné
Decisions The essential subscription: how Mediahuis is bundling beyond journalism How Mediahuis is bundling hiking apps, e-books and masterclasses alongside its journalism, from Group B2C Strategy Director byJohn Rahim
Inspirations Winning the young ones: how NTM grew its under-25 subscriber base by 500% Lessons from Sweden’s second-largest local news publisher on building a subscription to acquire young audiences. byMadeleine White