Why people don’t pay for news: findings from a study and lessons for publishers
Price, access to free content, commitment & technical issues were the 4 qualitative reasons why people don't pay for news
Is there an optimal article length? Our data on the relationship between word count and engagement
Chartbeat sought to find out how Average Engaged Time changes as word count increases and how editorial teams can use this data to optimize their content.
Brand Publishing Benchmark Examples 2022
Analysis of some of the best examples of brand publishers and how they're making this strategy a success
50+ Registration Walls benchmarks to better convert users into members
Stuck for ideas on how to design the best registration wall? We've got you
Engagement strategy benchmarks for digital content producers
What are some of the best publishers in the industry doing to increase engagement & revenues
A/B testing paywall benchmarks
Discover benchmark examples of digital publishers A/B testing their paywall to optimize click-through and conversion rates