What is Brand Publishing: brands taking a page out of publishers’ books
Increasingly more brands are turning to publishing - but why? What's in it for brands? How can you reap the same benefits?
Benchmarking Digital Subscriptions: An improved framework based on subscriptions per 1,000 visits
Markus Schöburl presents how digital reach and number of visits can be combined to better benchmark the success of digital publishers' subscription mode
Value proposition examples from successful publishers
Better define your value proposition after being inspired by these successful publishers
Guide: Increase frequency of visits to better convert users into subscribers
Frequency of visits directly impacts revenues, so here's our guide to increasing this metric, with benchmark examples.
50+ paywall examples to inspire your subscription strategy
Paywall benchmark examples from around the world
Is there an optimal article length? Our data on the relationship between word count and engagement
Chartbeat sought to find out how Average Engaged Time changes as word count increases and how editorial teams can use this data to optimize their content.
Brand Publishing Benchmark Examples 2022
Analysis of some of the best examples of brand publishers and how they're making this strategy a success
Registration Walls: 18 benchmarks to better convert users into members
Stuck for ideas on how to design the best registration wall? We've got you
How to reduce paywall frustration
Conversion is all about balancing frustration & engagement - here's 6 strategies to help you find this balance.
Engagement strategy benchmarks for digital content producers
What are some of the best publishers in the industry doing to increase engagement & revenues