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Home Case Studies
The Audiencers' Festival London Panos The Audiencers' Festival London Panos
  • Inspirations

IamExpat: Keeping users at the center when diversifying revenue

IamExpat shares how they're diversifying revenue through understanding their audience and continuously innovating to serve evolving needs. 
byMadeleine White
User needs at The Bureau of Investigative Journalism User needs at The Bureau of Investigative Journalism
  • Inspirations

Doing User Needs right: The Bureau of Investigative Journalism share their secrets

Oliver Kemp, TBIJ’s Audience Editor, shares insights on rolling out user needs at The Audiencers' Festival London 2025.
byKhalil A. Cassimally
Duolingo retention strategy Duolingo retention strategy
  • Inspirations

Subscription models live off habits: lessons from Duolingo’s retention success

Subscription models live off habits. And hardly any app is as good at this as Duolingo! Let’s dive into what makes their strategy a success. 
byLennart Schneider
Irish News digital transformation Irish News digital transformation
  • Decisions

Digital by design: How Irish News is growing from a strong print legacy

A solid tech stack, segmentation, funnel optimisation... Irish News' CTO and CMO share the secrets behind their impressive digital transformation.
byMadeleine White
home page personalisation home page personalisation
  • Operations

Why 80% of our homepage is now personalized — and how that’s changing everything

How NPG Digital built a technology to personalize their homepage, leading to an increase in engagement, conversion and retention.
byDaniel Geiger
Clarin integrating AI into workflows Clarin integrating AI into workflows
  • Operations

Integrating AI into daily editorial workflows at Clarín

Alvaro shares how he worked with Clarin to apply AI in workflows, experimenting with new formats & designing practical solutions for daily use.
byAlvaro Liuzzi
Financial Times' AI generation question prompts Financial Times' AI generation question prompts
  • Inspirations

Smarter discussions thanks to AI-generated talking points at FT

How the FT worked to make commenting more visible and inviting with AI generated, thought-provoking questions.
byBella Cockarill
Getting young readers to subscribe at Mediahuis Getting young readers to subscribe at Mediahuis
  • Inspirations

Building a subscription product for young readers at Mediahuis Belgium

Mediahuis' Katia Debusschere spoke at our Festival on how they built a subscription product for 18-26 year olds and the lessons to take away.
byMadeleine White
relaunching The Guardian app relaunching The Guardian app
  • Inspirations

Relaunching The Guardian app: changing reader habits means we must also evolve

New features and a redesign: the three areas that The Guardian improved in their new app, launched May 2025.
byCraig Law
Ask Birubala Newslaudry Ask Birubala Newslaudry
  • Inspirations

Ask Birubala: Inside Newslaundry’s AI tool that frees up time and unlocks team growth

The AI-powered RAG by Newslaundry - an in-house expert, always ready with the right answer to simplify subscription support workflows.
byMadeleine White

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