Collections The Audiencers’ Festival London #2 presentation slides We were back in London in 2024 for round two. This time, bigger and better than ever!
Collections Media Time: the ultimate engagement metric for subscription publishers Organized by German press agency dpa and consultancy firm Highberg, the DRIVE (Digital Revenue Initiative) project was launched…
Collections Retention-minded acquisition: workshop recap This is a recap from The Audiencers' workshop in London in June 2024. An INMA benchmark report recently…
Collections Publisher unsubscription journeys: benchmarking and best practices How to retain the subscriber whilst not harming potential future re-subscriptions or referrals during the unsubscription/cancellation journey
Collections Publisher onboarding journeys: benchmarking and best practices Increasing retention rates has been a key focus for subscription businesses in recent years, particularly as it’s now…
Collections How to evaluate the success of your subscription model (before optimizing) Establish a 360 view of your digital subscription model, understanding position in the market and on the journey to digital transformation.
Collections Building the optimal registration journey Registration is a valuable model for digital publishers at any level of maturity or revenue model:
Collections Workshop: How to define your value proposition Work through this to define your value proposition, a statement that summarizes why someone should purchase your product or service.
Collections How many articles should you offer for free before the paywall? It’s a million dollar question. And one that every publisher with a digital subscriptions model has asked themselves…