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Funding public interest: 8 common misconceptions about donations, debunked

Why donations work, with examples from The Guardiann Vert, La Croix, StreetPress, and Kometa, presented at The Audiencers' Festival
byMarine Doux
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Donations: three media outlets share strategies to maximise voluntary reader revenue

OKO.press, La Marea, and What Happened Last Week share their strategies and doubts about donations as viable and ethical business models.
byMarion Wyss
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Inside The Kyiv Independent’s membership model

With 70% of revenue coming directly from reader support after just 3 years of existence, The Kyiv Independent's membership model is an inspiring one!
byMadeleine White
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The Guardian: reader revenue growth & proposition development

For our second event in London, The Audiencers’ Festival on June 21st dived into the digital reader revenue…
byMadeleine White
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Advertising, philanthropy, and user engagement: How the non-profit La Presse generated $13 million net assets in 2023

Discover how the Canadian non-profit media, La Presse, generated 13M net assets in 2023 with a diverse revenue model & user engagement.
byAnabelle Nicoud
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Leveraging new audiences with The Guardian’s 12for12 campaign

Craig Law, Product Marketing Manager at The Guardian, spoke at ACE's Subscriptions Seminar this November about the British…
byMadeleine White
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