Newsletter #55. Learn from Duolingo’s impressive ‘streak’ retention strategy El Pais reaches 400,000 subscribers, how to make your hard paywall dynamic and retention strategies from Duolingo byMadeleine White
Inspirations 5 case studies on navigating sustained newsroom transformation From building a B2B product & attracting a younger, female audience to launching a Swiftie newsletter, 5 European publishers share their work. byMadeleine White
Decisions Easy-to-cancel regulations are an opportunity rather than a threat "Brands focused on long-term growth prioritize trust over short-term barriers" - how you can use easy cancellation as an opportunity. byMadeleine White
Newsletter #54. Debating > commenting? The content to ace 2025, debating at DER SPIEGEL and how The Washington Post increases newsletter click-through rates byMadeleine White
Inspirations Inspiration on how to make your hard paywall dynamic The days of one-size-fits-all paywalls are over! Dynamic models are essential for digital subscription success. byMadeleine White
Newsletter #53. The best-of The Audiencers’ 2024 You're reading The Audiencers' newsletter #53 sent out on December 11th, 2024. To receive future newsletters straight to… byMadeleine White
Newsletter #52. The results from L’Équipe’s low-cost Olympics offer are in The Audiencers' newsletter #52 sent out on November 27th, 2024, on L'Équipe, The Daily Maverick and more. byMadeleine White
Newsletter #51. Doubled conversion rates with dynamic subscription offers page You're reading The Audiencers' newsletter #51 sent out on November 13th, 2024. To receive future newsletters straight to… byMadeleine White
Newsletter #50. 8 features that drive engagement at DER SPIEGEL The Audiencers' newsletter #50 sent out on October 30th, 2024, on driving engagement and the importance of human touch in journalism byMadeleine White
Newsletter #49. The youth-friendly engagement funnel The Audiencers' newsletter #49 on the youth-friendly engagement funnel, Media Time and AI at Russmedia byMadeleine White