Madeleine is Co-founder and Editor-in-chief of The Audiencers and Head of International at Poool. Having worked with a variety of publishers from across the globe, Madeleine's developed a deep understanding of reader revenue, engagement and conversion strategies.
To help benchmark how other publishers are organizing their reader revenue teams, we spoke to 5 publishers on their team structure, KPIs and how this links to their overarching business…
Man of Many is a proudly independent Australian digital media for the latest in products, technology and style with over 4 million+ unique visitors and 6 million+ page views per…
You're reading The Audiencers' newsletter #37, sent out on May 2nd, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
The tour doesn't stop…
You're reading The Audiencers' newsletter #36, sent out on April 17th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
Convert first, engage later.…
Cookies are a pretty hot topic at the moment, and with companies being faced with constantly changing, ever tightening restrictions that differ around the world, it's hard to keep up.…
You're reading The Audiencers' newsletter #35, sent out on April 3rd, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
The Rolling Stones one…
The Audiencers’ Festival Toronto was one to remember - held in the legendary El Mocambo, where the likes of The Rolling Stones and Billy Idol have performed, the energy from…