Collections 5 low-lift ways The Washington Post increased click-through rates Kelly Poe of WP shares how they've increased newsletter CTRs to better engage, convert and retain their audiences.
Inspirations Morning Crunch: lessons on acquiring and engaging young audiences from the newsletter-only German media start up Morning Crunch is a newsletter-only media brand aimed at helping younger audiences to get informed on a topic…
Operations Newsletter landing page: 9 essentials for a successful acquisition strategy I’ve subscribed to over 2,000 newsletters over the last few years. Most of them had terrible landing pages,…
Inspirations Man of Many – the carbon-neutral, quality-focused, independent men’s lifestyle magazine picking up awards left, right and center Man of Many is a proudly independent Australian digital media for the latest in products, technology and style…
Inspirations How we developed a custom collaborative editor for our journalists at Contexte At Contexte — a fast-growing B2B online media on politics founded in 2013, based in Paris and Brussels…
Inspirations How Reuters and The New York Times use newsletters to drive loyalty, subscriptions, and revenue Newsletters continue to be a valuable tool for cutting through the noise of shared online spaces and engaging…
Operations Advertising, philanthropy, and user engagement: How the non-profit La Presse generated $13 million net assets in 2023 Discover how the Canadian non-profit media, La Presse, generated 13M net assets in 2023 with a diverse revenue model & user engagement.
Operations Wordle and beyond: How games are impacting publisher newsletters The playful evolution of media: Bridging games, newsletters and engagement Emerging at the crossroads of leisure and information,…
Newsletter #26. The Renaissance of WhatsApp & the launch of The Audiencers’ Community You're reading The Audiencers' newsletter #26, sent out on November 15th, 2023. To receive future newsletters straight to…