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Home Metrics data and research
The hierarchy of newsroom KPIs The hierarchy of newsroom KPIs
  • Decisions

Why the most valuable newsroom KPI is no longer reach but belonging

Why loyalty and value are at the top of the hierarchy of metrics for publishers and which KPIs you can track in this strategy.
byHeiko Scherer
North Star metric for publishers North Star metric for publishers
  • Decisions

North Stars for publishers and the example of Financial Times

Deep dive into the development of Financial Times' North Star metric and latest Metrics That Matter framework
byMadeleine White
Le Parisien onboarding Le Parisien onboarding
  • Decisions

Planning Your Subscriptions for 2025 

Are you currently planning your subscriptions for 2025 – or have you already completed this process? Do you…
bySascha Bossen
Lifetime value Lifetime value
  • Collections

Getting started with Lifetime Value

Lifetime Value is the total profit a business expects to make from a customer over the entire time they stay a customer - and it’s the key to an effective subscription business.
byAbi Spooner
AI guide AI guide
  • Operations

Enhancing audience engagement with data-driven decision-making: a practical guide

In today’s digital landscape, engaging audiences has become more complex than ever. As consumer behavior continues to evolve,…
byOleksandr Sanin
  • Collections

The ultimate guide to audience research methods for digital publishers

The Audience Research Methods Resource Pack was developed by Dr John Mills, the founder and director of Archen…
byJohn Mills
  • Operations

How to leverage customer data to identify & act on drivers of churn

This article is from Tom Burrell’s, Retention Blueprint Newsletter. Transform your retention impact in just five minutes per…
byTom Burrell
DER SPIEGEL engagement DER SPIEGEL engagement
  • Operations

Audience Research: identifying Key Engagement Drivers at DER SPIEGEL

This article was co-authored by Alexander Held, Senior Data Scientist, and Angelika Zajac, qualitative researcher in the audience…
byAlexander Held
Media time Media time
  • Collections

Media Time: the ultimate engagement metric for subscription publishers

Organized by German press agency dpa and consultancy firm Highberg, the DRIVE (Digital Revenue Initiative) project was launched…
byMadeleine White
How to evaluate the success of your subscription model (before optimizing) How to evaluate the success of your subscription model (before optimizing)
  • Collections

How to evaluate the success of your subscription model (before optimizing)

Establish a 360 view of your digital subscription model, understanding position in the market and on the journey to digital transformation.
byMadeleine White

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