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Medianes at The Audiencers festival Medianes at The Audiencers festival
  • Decisions

Funding public interest: 8 common misconceptions about donations, debunked

Why donations work, with examples from The Guardiann Vert, La Croix, StreetPress, and Kometa, presented at The Audiencers' Festival
byMarine Doux
relaunching The Guardian app relaunching The Guardian app
  • Inspirations

Relaunching The Guardian app: changing reader habits means we must also evolve

New features and a redesign: the three areas that The Guardian improved in their new app, launched May 2025.
byCraig Law
The Guardian underrepresented audiences The Guardian underrepresented audiences
  • Operations

How The Guardian US meets underrepresented communities where they are

We sat down with the Audience Engagement Editor for Underrepresented Communities at The Guardian to hear about this unique role.
byMadeleine White
  • Inspirations

The Guardian: reader revenue growth & proposition development

For our second event in London, The Audiencers’ Festival on June 21st dived into the digital reader revenue…
byMadeleine White
The Guardian The Guardian
  • Inspirations

Leveraging new audiences with The Guardian’s 12for12 campaign

Craig Law, Product Marketing Manager at The Guardian, spoke at ACE's Subscriptions Seminar this November about the British…
byMadeleine White
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