In this article sharing why it's essential to focus on ARPU, you discuss how publishers should track reader revenue throughout the funnel, even before a user registers or subscribes. But how can you measure the value of a newsletter subscriber for instance, who doesn't pay you any money directly?
Agora
Def. The agora was an open assembly place in Ancient Greek cities, coming from the Greek noun "to gather". Bringing agora into the 21st century, this is your place to connect to other publishing professionals, discuss challenges, share insights and ask questions to the community. To be put in touch with one of our contributors, to send us a job opening or get in touch with the team, send us an email at [email protected]