Madeleine is Editor-in-Chief of The Audiencers and Head of International at Poool. Having worked with a variety of publishers from across the globe, Madeleine's developed a deep understanding of reader revenue, engagement and conversion strategies.
You're reading The Audiencers' newsletter #26, sent out on November 15th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
The Audiencers' Community is…
It's that time of year again! In the run-up to Christmas, Black Friday sales are the perfect opportunity to convince readers to convert into subscribers thanks to tempting discount offers.…
You're reading The Audiencers' newsletter #25, sent out on November 1st, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
Learning from niche publishers…
You're reading The Audiencers' newsletter #24, sent out on October 16th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
I admit, when Marion…
Early 2023, Poool launched the first Conversion Funnel Benchmark Report, a new quarterly study that seeks to provide digital publishing professionals with the data, insights and expertise to both compare their…
You're reading The Audiencers' newsletter #23, sent out on October 4th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
T minus 1 week…
You're reading The Audiencers' newsletter #22, sent out on September 20th, 2023. To receive future newsletters straight to your inbox every two weeks, sign up here.
> This week's Overheard…