11 Oct 2022 Decisions Bypassing paywalls: The need-to-know for digital publishers How can you avoid users bypassing your paywall? Is bypassing really as bad as it appears? And what else do digital publishers need to consider?
11 Oct 2022 Operations Free or Premium? The decision-making process for your articles in a freemium strategy. The process for choosing whether an article should be free or blocked by a paywall in a premium subscription strategy
02 Oct 2022 Decisions How to build a subscription product from 0, with Quested Consulting The reverse-pyramid, product-building steps to take, as recommended by expert consultant, Alastair Lewis
01 Oct 2022 Operations How to reduce paywall frustration Conversion is all about balancing frustration & engagement – here’s 6 strategies to help you find this balance.
27 Sep 2022 Operations How to optimize subscription conversion rates on mobile Whilst there’s more traffic on mobile, there’s significantly less conversions. Why is this? And how can you increase conversion rates on mobile?
24 Sep 2022 Operations 6 ways to optimize your paywall conversion rates 6 concrete strategies to put in place to better convert users into subscribers
24 Sep 2022 Inspirations Engagement strategy benchmarks for digital content producers What are some of the best publishers in the industry doing to increase engagement & revenues
20 Sep 2022 Inspirations Developing a culture of experimentation at EBRA Media How does France’s biggest regional newspaper group prioritize testing for continuous optimization?
24 Aug 2022 Operations The Essential Engagement KPIs for Optimizing Conversion Rates Why engagement is important, the essential KPIs for tracking it, and how to turn this measurement into actions that will optimize conversion rates.
23 Aug 2022 Decisions The New York Times dynamic paywall model, analyzed Registration as a soft conversion step, developing numerous levers for value creation and not worrying too much about bypassing are just some of the strategies you can apply to your…
