20 Oct 2022 Operations 15 essentials for a successful newsletter Build a loyal community and monetize your content with a successful newsletter thanks to these 15 best practices ByIsmael Nafria
12 Oct 2022 Operations WAN-IFRA World News Media Congress 2022: 4 key takeaways The attention recession, lack of trust in news, the challenges in building products & diversification – what did the experts have to say at WAN-IFRA? ByMadeleine White
12 Oct 2022 Decisions Why retention is more important than acquisition Retention costs less than acquisition and brings in more revenue… it’s a no brainer! ByStéphane Desmichelle
02 Oct 2022 Decisions How to build a subscription product from 0, with Quested Consulting The reverse-pyramid, product-building steps to take, as recommended by expert consultant, Alastair Lewis ByMadeleine White
01 Oct 2022 Operations How to reduce paywall frustration Conversion is all about balancing frustration & engagement – here’s 6 strategies to help you find this balance. ByMadeleine White
20 Sep 2022 Inspirations Developing a culture of experimentation at EBRA Media How does France’s biggest regional newspaper group prioritize testing for continuous optimization? ByMadeleine White
24 Aug 2022 Operations Perfect your value proposition to convert more readers into subscribers Our 2-step framework to clearly communicate why users should convert into a paying subscriber. ByMadeleine White
23 Aug 2022 Inspirations How publishers are using A/B testing to optimize conversion rates 3 examples of A/B testing – what you can test, what you should define before a test and what can you learn from these examples to apply to your own… ByMadeleine White
