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Der Spiegel engagement case studies Der Spiegel engagement case studies
  • Inspirations

How DER SPIEGEL uses its engagement score: our key use cases 

How DER SPIEGEL applies their engagement score, & why a one size fits all approach to a diverse audience is inefficient for sustainable revenue growth.
byAlexander Held
The Economist Newsletter The Economist Newsletter
  • Inspirations

The Economist’s Substack experiment: building a newsletter product off-platform

In a strategic move to engage new audiences, The Economist has launched its data journalism newsletter, “Off the Charts,” on Substack.
byMadeleine White
The Audiencers' Festival London Panos The Audiencers' Festival London Panos
  • Inspirations

IamExpat: Keeping users at the center when diversifying revenue

IamExpat shares how they're diversifying revenue through understanding their audience and continuously innovating to serve evolving needs. 
byMadeleine White
User needs at The Bureau of Investigative Journalism User needs at The Bureau of Investigative Journalism
  • Inspirations

Doing User Needs right: The Bureau of Investigative Journalism share their secrets

Oliver Kemp, TBIJ’s Audience Editor, shares insights on rolling out user needs at The Audiencers' Festival London 2025.
byKhalil A. Cassimally
Duolingo retention strategy Duolingo retention strategy
  • Inspirations

Subscription models live off habits: lessons from Duolingo’s retention success

Subscription models live off habits. And hardly any app is as good at this as Duolingo! Let’s dive into what makes their strategy a success. 
byLennart Schneider
Financial Times' AI generation question prompts Financial Times' AI generation question prompts
  • Inspirations

Smarter discussions thanks to AI-generated talking points at FT

How the FT worked to make commenting more visible and inviting with AI generated, thought-provoking questions.
byBella Cockarill
Getting young readers to subscribe at Mediahuis Getting young readers to subscribe at Mediahuis
  • Inspirations

Building a subscription product for young readers at Mediahuis Belgium

Mediahuis' Katia Debusschere spoke at our Festival on how they built a subscription product for 18-26 year olds and the lessons to take away.
byMadeleine White
relaunching The Guardian app relaunching The Guardian app
  • Inspirations

Relaunching The Guardian app: changing reader habits means we must also evolve

New features and a redesign: the three areas that The Guardian improved in their new app, launched May 2025.
byCraig Law
Ask Birubala Newslaudry Ask Birubala Newslaudry
  • Inspirations

Ask Birubala: Inside Newslaundry’s AI tool that frees up time and unlocks team growth

The AI-powered RAG by Newslaundry - an in-house expert, always ready with the right answer to simplify subscription support workflows.
byMadeleine White
The move to paid podcasts: Lessons from De Correspondent The move to paid podcasts: Lessons from De Correspondent
  • Inspirations

The move to paid podcasts: Lessons from De Correspondent

Product Owner Casper Wolfert shares his insights after launching paid podcasts at De Correspondent
byMadeleine White

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