Lifetime Value is the total profit a business expects to make from a customer over the entire time they stay a customer – and it’s the key to an effective…
In partnership with Atlas, the recurring revenues growth consultancy, The Audiencers recently ran a survey to find out how media companies with a paywall model decide which articles to block…
The Audience Research Methods Resource Pack was developed by Dr John Mills, the founder and director of Archen Innovate, a consultancy specializing in user-centred innovation, audience research, and developing emerging…
At The Audiencers' Festival Madrid, our first event in Spanish, we heard from the top publishers in the country on how they're engaging, converting and retaining digital audiences, plus an…
The Audiencers' Festival's 3rd stop in 2024 was in Toronto, to bring together Canadian publishing professions for an incredible day of expertise on stage and valuable discussions off stage. Hearing…
At the first Audiencers' Festival in London, in October 2023, we spent an afternoon discussing everything bridge roles, newsletters for a reader revenue model, subscription strategies and growing an engaged…
At the very first Audiencers' Festival New York, we heard from the likes of The Washington Post, The New York Times, The Atlantic & more during this afternoon of engagement,…
This is an extract of an article published in Tom Burrell’s Retention Blueprint Newsletter. The Retention Blueprint' is a free, retention-focused digest delivered straight to your inbox every Friday, providing…
Discover why monthly subscribers may offer greater flexibility, pricing power, and growth potential. Refine your strategy by understanding the nuances of acquisition, retention, and revenue trends to maximize subscriber value.
