Jean-Michel De Marchi Engagement, conversion & retention Wed, 14 Oct 2026 07:51:36 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.4 https://theaudiencers.com/wp-content/uploads/2025/11/cropped-Favicon-Audiencers-Black@2x-32x32.png Jean-Michel De Marchi 32 32 Publishers: 10 ways to combat subscription churn https://theaudiencers.com/publishers-10-ways-to-combat-subscription-churn/ Tue, 20 Dec 2022 09:40:11 +0000 https://theaudiencers.com/?p=20326 Retention is at least as important (if not more) than acquisition - so how do you increase subscriber retention rate?

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Jean-Michel De Marchi is the Editor in chief at mind Media, a French publication supporting managers working within the media, specializing in digital publishing, innovation and industry transformation.

Originally published on September 2nd, 2022 on mind Media in French. Find our more about mind Media and get a free taster here.

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